tech stack

Building a Better Tech Stack: A Panel Discussion at #RevSummit17

Who better to ask about building the optimal technology stack for your B2B enterprise than executives who’ve done it themselves? One of the more popular sessions at day 2 of Revenue Summit 2017 featured Edison Partners CMO Kelly Ford moderating a panel discussion on building tech stacks, starring McKesson head of digital marketing and technologies […]

revenue summit IPO

There Are No Do-Overs on the Road to IPO — Here’s the Next Best Thing!

Imagine there were mulligans for B2B entrepreneurs navigating the perils and pitfalls on the journey from $0 to IPO. Would that there were, you’re thinking, but in reality and in business building there are no do-overs. True, however; the next best thing is learning from the mistakes made by those who have tread boldly before […]

digital strategy, revenue architecture

B2B Trending Conversations: Digital Strategy, Revenue Architecture, and More

It’s that time of the week again, when we bring you all the trending B2B social buzz in our B2B Trending Conversations column. This week inbound marketing adviser Gregg Anderson will help better prepare you to work leads, while the B2B specialists at Bain & Company have tips on honing your digital strategy. There’s an […]