Tuesday, May 21, 2024
spot_img

Instagram unveils new tools for advertisers

Instagram has added a carousel-like feature for advertisers, allowing users to scroll through multiple photos from one user by flipping through them horizontally.

At the end of the carousel in a sponsored post, Instagrammers can click on additional content or visit a website to learn more, as AdWeek explains.

“Until now, brands have mostly used the app as billboard space to flash ads as users scroll by. The carousel allows for sequential storytelling, developing a narrative over the course of multiple images. The carousel will only be offered on sponsored posts, not to everyday users or non-paying brands,” AdWeek adds.

There’s no word on when or if this feature will be rolled out to Instagram’s other 300 million-plus users.

See this feature in action via Instagram’s video below:

A New Way for Brands to Tell Stories on Instagram from Instagram on Vimeo.

Featured

Unleashing the Power of AI in B2B Marketing: Strategies for 2023

The digital marketing landscape is evolving rapidly, with artificial...

How To Check if a Backlink is Indexed

Backlinks are an essential aspect of building a good...

How to Find Any Business Owner’s Name

Have you ever wondered how to find the owner...

Do You Have the Right Attributes for a Career in Software Engineering?

Software engineers are in high demand these days. With...

6 Strategies to Make Sure Your Business Survives a Recession

Small businesses are always hit the hardest during an...
B2BNN Newsdesk
B2BNN Newsdeskhttps://www.b2bnn.com
We marry disciplined research methodology and extensive field experience with a publishing network that spans globally in order to create a totally new type of publishing environment designed specifically for B2B sales people, marketers, technologists and entrepreneurs.

LEAVE A REPLY

Please enter your comment!
Please enter your name here