Social media marketing firm Clickable acquires Talkwheel

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Talkwheel, a company that features a unique way to visualize customer conversations, has been acquired by Clickable, as TechCrunch writes.

Talkwheel is known for aggregating online conversations around any company or topic in a circular format, so it canhelp you understand these often complicated and dispersed conversations. “The format can then be embedded on a brand’s website, offering one place where users can catch up on and participate in the broader conversation,” as TechCrunch writes.

Founder and CEO Jeff Harris told TechCrunch that Talkwheel has seen its revenue grow by about 400 percent annually over the past two years. At the same time, there’s been “a lot of consolidation going in the social media marketing space,” and Talkwheel began buyout discussions with another company (not Clickable) in late 2015.

Talkwheel had raised $1.5 million in funding from various angel investors.

Clickable, based in San Francisco, helps agencies and brands measure their marketing ROI by connecting disparate products and services into one platform.

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