Tuesday, June 18, 2024

The open mind B2B leaders need to self-evaluate their thinking processes

When we think we are using our mind to actively form or connect an idea. But there is more to the word think. Thinking is also an approach, a possibility, a deliberation, an opinion, or an attitude. It can even be a belief or a conclusion. 

Let’s first contemplate the act of thinking.

Thinking can happen in parallel. That is, you can think about one thing while doing something completely different. When you take a shower, for example, you go through a routine that you have likely performed thousands of times. Your brain thinks through the routine and action ensues. Soak. Soap. Lather. Rinse. Repeat. It’s been like that for years, so why change?

But maybe while lathering or rinsing you have a chance to simultaneously unleash thinking that may be more creative or critical than simply lathering soap over your body.

I shave my head and face every morning in the shower. It has been a routine of mine for more than 20 years. But during the shave I often float into a state of endless possibility and wonderment. The medical community calls it automaticity, when a cell spontaneously generates action without an external stimulus. My morning ritual has become a daily five-minute instance of ideation and decision-making while I continue completing the task of shaving without cutting myself. I am getting things done in more ways than one.

Richard Martin, co-author of The Neo-Generalist, confirmed my point during a discussion we once had. “There are times when my mind is freed up to concentrate on other things. For example, when I ride a bike, my body is doing one thing that is very mechanical, while my mind is freed up to sift through bits and pieces of information, sorting them into ideas for action, writing, and so on. I’ve experienced blog posts and articles coming to me fully formed in this way.”

Both of us are paying homage to what Daniel Kahneman calls “System 1 and System 2” thinking. Kahneman writes: “People who experience flow describe it as ‘a state of effortless concentration so deep that they lose their sense of time, of themselves, of their problems,” and their descriptions of the joy of that state are so compelling that [colleague] Csikszentmihalyi has called it an ‘optional experience.’ ”

Some of my showers have lasted extra-long because I ended up in a daydreaming trance as my brain tried to put disparate pieces of data or knowledge together. Even then I failed to cut myself, to the relief of my wife Denise.

Thinking—like eating—is something we all do. In fact, we are all constantly thinking. But as with eating, there are both healthy and unhealthy habits we must become more aware of.

Thinking is both conscious and unconscious. It is voluntary and involuntary. It is equal parts contemplative, interrogative, and active. It is automatic and manual. We can control thought, but there are times when our thinking becomes instinctive. It is the quality and healthiness of thinking, however, that we must reconsider. While a chocolate donut or greasy fries are fine in moderation, when unhealthy food choices become the norm, our physique suffers. We become obese, subjecting our bodies to more complicated maladies such as diabetes or heart disease. Similarly, if you constantly employ poor thinking habits, don’t be surprised if your life becomes detrimentally affected over time.

Let’s consider a scenario at work in which your boss presents a series of customer service issues to solve. Ideally, you enter a state of reflection that should transition into a decision and finally, action. You should consider the possibilities, deduce what will work, make the decision and then act to fix the customer problem in a mutually acceptable timeframe.

If you spend too much time white-boarding the possibilities and/or overanalyzing your options—or you immediately dive into action without devoting thinking time to being creative or critical—that is akin to eating a 12-pack of donuts for lunch every day of the week. Inevitably, the result is unhealthy. At some point your habit becomes set. In this case, the customer remains dissatisfied. Poor thinking has won.

A different example. Your team wishes to improve how its members share information with one another. . In a perfect world, everyone gets together to first think of some new ideas, critique them, decide what will be used, and then move to implementing the ideas. Hopefully, the process is iterative and weaves in any new feedback or thoughts. But, for many teams, either the leader mandates changes in a top-down fashion, or the team itself doesn’t spend enough time on the various options. Inescapably, any so-called improvements that were applied miss the mark because a version of closed thinking is applied. It is not open. It is not engaging. Time is not invested. Consequently, the result is unsatisfactory. Everyone loses.

In my home, when I share my opinion about my young son Cole’s latest “Jack and John” short story, I am thinking critically, providing thoughtful, patient feedback so he can become a better writer. If I am too flippant or quick, Cole loses out on additional learning and opportunities for improvement. If I interrupt the moment by attending to my mobile phone simply because it vibrated or lit up, how will he feel about my commitment to his learning? What type of example am I setting for him?

Conversely, in my place of work, if am not regularly asking team members for feedback on an idea, what does that say about my own personal level of thinking? Closed or open? In fact, thinking is tied to your attitude or behavior. If you are close-minded and fixated on dominating at all costs, what does that say about your ability to think openly let alone being viewed as a respected leader?

But thinking is also intuitive and instinctual. When an erratic driver is about to collide head-on with my car, I am forced to think and then react quickly to take evasive action. The process is seamless and fast and quite different than the examples mentioned above. Similarly, when an emergency-room doctor is presented with a life-or-death case, she must make critical decisions right away based on her experience, then act to save the patient. 

Thinking is multifaceted. The kind of thinking I analyze is more conscious than unconscious, more interrogative and contemplative than innate or automatic. It is the type of thinking that you have control of in your daily lives—including your role at work—and the kind you, hopefully, want to improve.

I encourage you to continuously assess how you think. In doing so, you potentially developing better thinking habits along the way. Try asking yourself these three simple questions as you take this journey:

  • Do I spend enough time reflecting and dreaming?
  • Do I make thorough decisions based on facts and evidence?
  • Do I rush to complete an action?

Excerpted from Open to Think: Slow Down, Think Creatively, and Make Better Decisions by Dan Pontefract. Copyright 2018 by Dan Pontefract. Excerpted with permission from Figure 1. All rights reserved. No part of this excerpt may be reproduced or reprinted without permission in writing from the publisher.


Unleashing the Power of AI in B2B Marketing: Strategies for 2023

The digital marketing landscape is evolving rapidly, with artificial...

How To Check if a Backlink is Indexed

Backlinks are an essential aspect of building a good...

How to Find Any Business Owner’s Name

Have you ever wondered how to find the owner...

Do You Have the Right Attributes for a Career in Software Engineering?

Software engineers are in high demand these days. With...

6 Strategies to Make Sure Your Business Survives a Recession

Small businesses are always hit the hardest during an...
Dan Pontefract
Dan Pontefract
Dan Pontefract is an adjunct professor at the Gustavson School of Business, University of Victoria and the chief envisioner of TELUS Transformation Office. He is also the author of The Purpose Effect: Building Meaning in Yourself, Your Role and Your Organization and Flat Army: Creating a Connected and Engaged Organization.