What will apps look like in 2025? Some might argue it’s impossible to look that far ahead. –Maybe. But barring some bolt from the blue, two things are certain to dominate the next couple of years: augmented reality (AR) and virtual reality (VR). AR isn’t exactly a new technology, and there have been grumblings and […]
There is no set formula for how much money a business needs to make in order to be successful, but one thing’s for sure: you need a positive net income in order to keep the doors open. While there are lots of ways that you can increase your bottom line, sometimes it just isn’t enough. […]
Do you want your social media spend to fund societal break-down? Advertisers should be re-thinking how they work with Facebook and other social media channels, says marketing expert Michael Wall. As testimony from Facebook whistleblower Frances Haugen about how Facebook has jeopardized public safety continues, calls to regulate the social media network are ringing more […]
Starting your own business is exciting, as you’re finally getting to be your own boss – but should that mean you have to do everything on your own? It’s generally a bad idea to try and do everything yourself, and you don’t have to live up to being self-made. In fact, trying to remain self-made […]
Did you mark yourself “safe” from yesterday’s Facebook, Messenger, Instagram and Whatsapp outage? The usual feed of pictures of cats and everyone’s kids returned last night after the day-long outage coincided with found Mark Zuckerberg’s testimony before a house committee on Capitol Hill. Users expressed something akin to elation on Twitter as the billionaire’s fortunes […]
A reflective and somber mood remains the day after observing Canada’s first National Day of Truth and Reconciliation. It’s not a bad thing for B2B industries, used to a relentless forward movement, to take some time to think about where we are going to consider the past we want to avoid repeating. Let’s call it […]
EdTech is poaching execs from social. At least, that’s how Thinkific’s latest appointments make it look. The learning platform for appointed Henk Campher as Chief Marketing Officer and Chris McGuire as Chief Technology Officer. Campher comes from Hootsuite while McGuire is an internal promotion. He currently serves as VP of Engineering. “We are very excited […]
As we emerge from the pandemic, business leaders are shifting priorities away from business continuity towards business recovery. Cloud has been instrumental in steering business through the process of recovery and organizations are examining the new reality and adapting their operating models accordingly. With this in mind, the fourth and final part of Aptum’s 2021 […]
When it comes to managing field-based employees, there are several key components that must be considered. These components include understanding the skills your team needs, knowing how to motivate and inspire them, using best practices for communicating with them, and more. Walkie Talkie app One helpful resource that can help field-based employees is Walkie Talkie. […]
This week saw a lot of funding activity as B2B technology continues to accelerate to support work from home, hybrid workplaces and to meet the needs of industry niches. Flippa, a company that helps entrepreneurs with succession plans or selling their businesses, has raised $11 million US to accelerate its growth and development. Since the […]
For the benefit of our international readers, Canadians just faced their second election in less than two years and returned the Liberal party to a minority government. With line ups that stretched late into the night in Toronto and with mail-in ballots still to be counted across the country, there remain at least four races […]
September is the serious month. The kids are back at school, there are twice as many cars on the road, twice as many passengers on the commuter train and twice as much B2B news to report. Personal finance site Wallethub released its Corporate Tax Rate Report yesterday. Key observations about US corporations include: The overall tax […]
Now that we’re all glued to our keyboards, online shopping, banking, and social media have become major players in our daily lives. It’s time to take a step back and realize that with this convenience comes serious risk. If you’re not careful, hackers can get access to your bank account or even run up huge […]
Intuit will acquire Mail Chimp for approximately $12 billion US in cash and stock. The plan is to develop an end-to-end customer growth platform for small and mid-market businesses. The new tool will allow clients to combine their customer data from Mailchimp and QuickBooks’ purchase data. “We’re focused on powering prosperity around the world for […]
By Darren Yablonski Post-COVID, many companies have shifted to more remote work models and cloud services. A Pew Research Center survey in December 2020 found 71% of workers who said their job responsibilities could be handled primarily from home were working remotely all, or most of the time. Pre-pandemic, only 20% of the same workers said they […]
By Gregg Ostrowski Throughout the pandemic, consumers have relied on digital services to navigate the most difficult period of their lives. From using messaging tools and video platforms for work as well as to connect with friends and family, video streaming to stay entertained and healthy with online fitness classes, or even to simply try […]
There has been some serious consolidation of B2B tech marketing in the UK recently. The Marketing Practice (TMP) has acquired Kingpin Communications. The merger brings together two leaders in B2B technology marketing. Last month, TMP acquired Omobono, a digital experiences agency The combined group employs more than 300 people in the US, UK, Germany and Australia. […]
Software is becoming an essential part of most organizations nowadays, and that is why SaaS businesses are on the rise and becoming more popular every year. The SaaS market is worth $141 billion per year and is expected to grow further. However, the popularity of SaaS also means that if you have your own […]
Agriculture is a B2B sector we’ve only covered through its interconnections with logistics and supply chain management. That must change. With more focus on the potential for unfairness between the industry and its large migrant workforce, technology is playing a larger role with implications for workers, developers and everyone concerned with the food supply. IDTechEx’s […]
Heading back into the office? It’s great to see colleagues again, but they make it so hard to get anything done. Even if that feels completely true after 18 months of working from home, it may not be. According to new research, being constantly interrupted by co-workers can be good for business. The study published […]
