For Henri Richard, starting his job at NetApp during the enterprise storage technology firm’s annual sales kickoff was something of a double-edged sword. “It was my first exposure to the company, and on the one hand, it gave me a really good feel for the organization at large,” he told B2B News Network in a […]
Category: Hardware
Why Apple is making a bigger effort to meet enterprise IT expectations
It probably won’t be among the themes of its annual developers’ conference or mentioned at the next iPhone launch, but 2018 could be the year Apple technologies become an even larger presence in enterprise environments. Last Fall, Apple quietly began forming close relationships with IT services firms and resellers who could bring not only its […]
How PwC fosters creative problem-solving in its growing number of Digital Experience Centres
PwC will be spending the next several months continuing to open a series of Digital Experience Centres in the U.S. and the U.K. that bring together interdisciplinary groups of experts to solve corporate challenges using virtual reality, the Internet of Things and more. The consulting firm officially opened its Toronto Digital Experience Centre on Tuesday, […]
What Meg Whitman accomplished at HPE, and what its future holds without her
This is the story as I heard it: Meg Whitman, then the CEO of eBay, was being walked through the user experience design of an early version of its online auction service. In other words, she literally went through the process of trying to put an item up for bid, and saw how many steps […]
What a Broadcom-Qualcomm merger could mean for the enterprise
The proposed acquisition of Qualcomm by rival Broadcom for $130 billion may not just be a way to own the 5G wireless market — it could also create a formidable player in the enterprise networking space to ensure mobile applications meet performance expectations. Broadcom on Monday confirmed early reports from Reuters and others that it […]
Celestica CEO Explains the Mission Behind the Firm’s Brand Transformation
Celestica International Inc. on Tuesday will release what executives described as its most significant brand overhaul since 2007, positioning the electronics manufacturing services firm as the enabler of innovation among companies from its native Canada to Silicon Valley. The rebranding includes a new logo that says goodbye to the flaming red comet that has served […]
How B2B Companies Outsource Managed Security Services
As security staff gets increasingly overwhelmed preparing for compliance audits and managing security incidents, B2B companies have started to ask about outsourcing managed security services. A recent report from analyst firm IDC found that Canadian organizations will become more reliant on third-party SaaS and managed security services by 2019. And Canadian chief information security officers (CISOs) will […]
Canada 151 Data Centers: An Interview with Joe Damiani
Entrepreneurs come from all kinds of backgrounds. You can find them in your neighbourhood, in your own backyard. We needed to look no further than to Canada 151 Data Centers, and their newest investor, Joe Damiani. Every entrepreneur has a story. We asked Joe some questions: Q: How do you marry the vision for […]
Our Man at Martech 2016: Archived tweets from Derek Handova’s conference coverage
Martech USA is running from March 21 to 23 in San Francisco. Our correspondent Derek Handova is there. In case you missed his live tweets from today’s sessions with John Hardy of Disney and Theresa Regli of Real Story Group @B2Bnewnetwork, here they are collected in chronological order. John Hardy, Director of Marketing Sourcing, The Walt […]
I have seen the future of B2B marketing…and it’s virtual reality
For the past three weeks, B2B NN has been testing the Samsung Gear VR headset and I am confident virtual reality will soon change all levels of marketing and advertising, including in B2B. What amazed us in VR land? One of the biggest hits in the videos we tested was a video game trailer for […]
1 in 4 execs say Internet of Things is already delivering results
TEKsystems, an IT staffing company, found close to one in four organizations (22 percent) have reached the stage where IoT initiatives “are having a substantial impact” on their businesses. The survey also found “the majority of organizations (55 percent) expect IoT initiatives to have a high level of impact on their business over the next five […]
Smart devices can now order their own supplies direct from Amazon
Amazon has officially announced the launch of the first smart devices compatible with its Dash Replenishment service. It lets devices automatically reorder their consumables as they run low so the user doesn’t need to do it themselves. The first products to support the system are a range of Brother printers. The compatible smart printers promise […]
Microsoft brings augmented reality to your video conferencing
Your video conferencing may soon get a lot more virtual: Microsoft showed off a beta version of a video-call technology using augmented reality, allowing you to “see” a projection of individuals in your meeting. The innovation projects a person into a room hologram-style, so that they seem to be sitting in a chair across from the person […]
Coolest B2B tech from CES 2016? The DAQRI Smart Helmet
The DAQRI Smart Helmet (DSH) may have generated the most buzz at this year’s Consumer Electronics Show (CES). And why not? This smart product could be the device of the future for any professional working in industrial fields. Although the helmet may look like something out of an early-1980s sci-fi movie, the conventional hard hat […]
The B2B perspective of CES 2016
We all know the Consumer Electronics Show as a geekfest for cool tech gadgets, some of which may never be mass-marketed. But as any CES insider knows, there are several B2B angles to CES, and below is our breakdown of the top four business trends to look for at CES 2016 this year, taking place […]
B2B News Network’s 2015 B2B Influencer Index
2015 was a huge year for B2B. Companies like Dell doubled down on the enterprise, Facebook starts making moves into the workplace, and structure was in shift everywhere, from unicorns like Sprinklr starting to play a dominant role in B2B social, HP splitting in half, and Dell/VMware coming together. With software firmly transitioning to SaaS and […]
10 ways robotics is transforming the healthcare industry
Robots are becoming more mainstream, especially in the healthcare industry. From helping the elderly to assisting with dental care, robotics is fast becoming a hot trend affecting millions. Here are 10 things you should know about robotics and healthcare. 1. Hospitals In The San Francisco Bay Area Using Robots Called Tugs ‘Tugs’ do various tasks […]
Survey: Macs to replace PC in enterprise at ‘unprecedented’ rate
A survey of more than 500 IT pros, managers and executives found that Macs will likely take a big bite out of PC market share in the enterprise space in the next three years. The data comes from a Sept. 2015 survey by JAMF Software, as reported by ZDNet. First revealed to Computerworld, the survey found […]
The ultimate primer on B2B livestreaming
Thanks to today’s pervasive and fast wireless data connections, powerful smartphones, and high-end smartphone cameras, streaming video becoming a popular means of communication. The B2B space can empower their marketing campaigns by taking advantage of various live-streaming platforms, but it has to be approached with strategic forethought. The latest services usually begin in the consumer […]
Infographic: App downloads, engagement peak in January
A new infographic reveals an interesting stat for any B2B firm trying to boost the visibility of its mobile apps: In January, app downloads and engagement peak at the highest rate, compared to any other month. New data from AdMob by Google found that January is the “Black Friday” for app monetization. Between October 2014 and January […]