The sun is out, but we are not. B2BNN hasn’t slowed down for the summer, but we’ve had to be a lot more flexible while scheduling interviews, planning for vacations and dealing with heat wave after heat wave too. Luckily, we all have access to apps and tools to help us manage our teams, our […]
The B2B landscape is vast and has seen massive changes over the past two years. Niche tools have seen entire industries move their processes to the cloud, big data developments and predictive analytics have enabled us to identify efficiencies, close money pits and to target specific audiences with incredible accuracy. Throughout all of these developments, […]
What’s the latest B2B buzz on Twitter? As we do every week, B2B News Network’s Hashtag Team, using the cutting-edge social analysis tool Nexalogy, sifted and sorted through every B2B-related tweet to bring you news on marketing using Facebook and LinkedIn, as well as an article highlighting the six major benefits of social media utilization, […]
Augmented reality suffered a very public, very embarrassing setback last year with the Google Glass debacle. 2015 has been the year when AR, the laying or projecting of digital content over real-world people, places and things, is really taking off. So far, the year has witnessed the launch of Google-backed Magic Leap and Microsoft’s HoloLens, […]
What’s trending this week in the B2B Twittersphere? As we do every week, the Hashtag Team column will scour Twitter to find out what B2B insiders are discussing in marketing, advertising, Big Data, ecommerce and more! This week, learn how mobile apps are essential for content marketing strategies, how Big Data plays a role in […]
