Unlike any other time in human history we have unlimited access to technology and information. At the same time, we also have a lot of resources that allow us to be that much more connected, and to exchange information with other like-minded people. What has also changed is our ability to self-publish books thanks to […]
Category: Educational
Effective Website Monetization: What are the Best Options?
Most people believe that Google AdSense is perhaps the best way to monetize a blog or website as long as they are getting decent traffic. The most effective monetization strategies are those that work for your blog or website even if you generate less than 1000 visitors a day. These include: the creation of online […]
A Short Guide to Outsourcing for Startups
Ask your grandparents if they can imagine a successful business with no employees sitting in the office. I bet they say no. The things that used to be a crazy dream a decade ago are now entering our everyday lives. Nowadays more and more companies, both large and small, tend to hire remote workers and […]
5 Steps for a Successful Go-to-Market Strategy
Ask many business professionals if they have a plan for bringing a product or service to market, chances are good they’ll reply, “Yes, we’ve spent considerable time developing our business plan, so we’re ready to go to market.” Not so fast. What’s happening here is not uncommon – many businesspeople confuse a business plan with […]
Closing the Gender Gap Requires Commitment of Both Genders
I was recently at a diversity roundtable hosted by Ryerson University’s Faculty of Science where they shared the interesting work of the Australian Human Rights Commission initiative, Male Champions of Change. The coalition of male business leaders works to leverage their influence to increase the number of female business leaders in Australia. This innovative idea struck […]
Results at the Top: Using Gender Intelligence to Create Breakthrough Growth
How to Create Sustainable Change U.S. companies alone spend $8 billion a year on diversity initiatives with lackluster results. Why lackluster? If the ultimate intent is to increase the percentage of women in leadership, then the numbers, moving at glacial speed, tend to speak for themselves. The Gender Intelligence Group recently conducted a detailed study […]
Organizing and Setting Up Big Data for Better Results
Information is dominating all facets of life today making it imperative for companies to understand and use relative information in their operations. It is a straightforward concept, and you should achieve it for your small or midsize company at a fair budget. However, the internet has created a platform where information is both accessed and […]
How influential are you . . . really?
If you aren’t consistently getting the results you want–as an individual, as a leader, as a professional–perhaps you’re not as influential as you think you are. I realize that’s a bold statement just a few sentences into a book. After all, I don’t even know you. But what if I’m right? Why not stay with […]
Dance of the Business Mind: Strategies to Thrive Anywhere, From the Ballroom to the Boardroom
YOUR Passion IS Your Purpose The moral of the story is this: If there’s something you’re really passionate about, you need to express it in your work. This book is an expression of the three items I am most passionate about: dance, psychology and business. When you must make business decisions or personal choices between […]
Top 5 Summer Reading List
I love books. I love reading. There’s nothing quite like settling down to a good book. You know, if you have the time to sit down and read. If you do have a few days to catch up on your B2B summer reading list, make sure these are on it. Digital Sense: The Common Sense […]
How to Avoid “Whac-a-Mole”-Style Time and Project Management
Remember going to the carnival when you were younger, and playing the Whac-a-Mole game? There’s the smell of popcorn in the air, the whoosh and noise of the rides, loud music, laughter, and all kinds of other distractions, all while you focused on pounding the heck out of little plastic critters with a big rubber […]
Reinvention: Accelerating Results in the Age of Disruption
Reinvention Defined We define Reinvention as: “Quantum Individual and Organizational Change Accelerated” For you and your organization to be successful, you must have the ability to change, pivot, and morph faster than the speed of the ever-changing external environment you operate within. And you must have the ability to accelerate the results that matter most […]
New Lingua Franca for International Business?
Lingua Franca, according to the Merriam-Webster Online Dictionary is “a common or commercial” language “among people of diverse” languages. With that definition in mind, what is the current international business Lingua Franca? English. English is the world’s commercial language. That is only natural, right? Wrong. With just some 350 million native speakers, the success and […]
Understanding the Licensing Business Model
Businesses do not always have to build all their products and content from scratch. Licensing provides a fantastic opportunity for businesses to collaborate with other businesses to build sophisticated products and services. Take Uber, for example. The core business of this popular ride-hailing app is to help passengers connect with cabs in their neighbourhood. To […]
9 Ways to Make Your Website Faster and Safer
Two of the most crucial aspects of a website is its performance and safety. Users want your website to load fast. A website that loads faster is preferred by Google. Safety is certainly not fun and you don’t want to lose your business because of a “hack attack” on your website! Here are 9 simple […]
Monetizing Data: Turning Data into Profit-Driven Strategies and Solutions
The explosion of information is accelerating. This can be seen in our everyday use of emails, online searches, text messages, blog posts, and postings on Facebook and YouTube. The amount of data being created and captured is staggering. It is flooding corporate walls and is only getting worse as the next big explosion is already […]
Web True.0: Why the Internet and Digital Ethnography Hold the Key to Answering the Questions That Traditional Research Can’t
In 1961 Henri Matisse’s masterpiece, “Le Bateau,” was hung in the Museum of Modern Art in New York. Since Matisse died in 1954, he was not available to see this particular piece displayed in one of the world’s most reputed and respected art institutions. Which is unfortunate when you consider that the curator of the […]
Mentoring in Business: Lessons from Obi-Wan
January is Mentoring Awareness Month We acquired “mentoring” from the literature of ancient Greece. In Homer’s epic The Odyssey, Odysseus was away from home fighting and journeying for 20 years. During that time, Telemachus, the son he left as a babe in arms, grew up under the supervision of Mentor, an old and trusted friend. When […]
Emotion Recognition: Software as a Superhero
If you could have one superpower to help your business grow, what would it be? I’ve often thought being able to read the mind of potential customers would be the single best superpower we could possess. We would be able to provide those products and/or services they wanted the most, without them having to ask. […]
UX Purity: Refresh at Level Up
This year’s Level Up Showcase will open at Toronto’s Design Exchange late tomorrow afternoon and close the same evening. For student game designers and developers at Ontario’s colleges and universities, it’s a day of excitement as they exhibit their teamwork to the public at large. Most of them are under 24, looking for jobs upon […]