lead demand snapchat

To Snapchat or Not To Snapchat, and Other B2B Trending Conversations

It’s time for another edition of B2B Trending Conversations, wherein we sift and sort through social networks and blogs to bring you the best of what’s buzzing in the B2B space for the week. This week, we’ll explore how inbound marketing can boost lead generation, we’ll weigh whether demand gen or brand building is more […]

content marketing

B2B Trending Conversations: Content Marketing Benchmarks, Social Marketing, the Future of Big Data

Welcome back to another edition of B2B Trending Conversations, our weekly roundup of what’s buzzing about B2B on social media. This week we’ve got a bumper crop of B2B goodies, including the just-published B2B Content Marketing Benchmarks, Budgets and Trends survey, tips on using Twitter lists as well as Snapchat and Instagram to improve your […]

What’s the latest on Snapchat?

Two months ago, we gave you the ultimate lowdown on Snapchat, the messaging app for quickly-vanishing photos and videos. Since then, the startup has made the news on a regular basis, cementing its position as one of the most powerful mobile platforms on the social media scene. Did you miss any major news? Read below for […]