Hands up if you have had a terrible experience as a candidate for a job. I thought so. I recently heard from a friend that she had endured seven rounds of interviews for a role and then learned, on LinkedIn of all places, that someone else had landed the job. Sure, employers used to get […]
Employer branding is having a moment, but it’s certainly nothing new, and here’s a newsflash: you already have an employer brand whether you know it or not. If you aren’t actively managing it, chances are it’s not a great employer brand, but it’s a place to start. So what is an employer brand? Basically it’s […]
I recently had occasion to have not one, but two MRIs in the space of about five days (nothing serious; just proof you can hurt yourself golfing). In case you haven’t had the pleasure, those are the ones where they stick you in a tube for anywhere from 15 to 45 minutes and tell you […]
Last time we looked at the rise of employee activism in organizations such as Wayfair, Google and Amazon. Dissatisfied with their organization’s actions, inactions or inattention, employees are more often than ever before taking their internal complaints to the streets. As many as 40% of your workers might be activists. Employers, who can no longer control their workers’ […]
For too long those of us in marketing been ignoring our friends in HR, and it’s time we accepted the proven connection between talent and revenue and got on with the job of improving both. I’ve recently explored, for example how some support for internal communications and candidate experience can benefit everyone. Then there’s the deplorable state of […]
The CEO, CMO, CFO, and other executives in B2B firms always have a lot going on, and you only see a small portion of what they have to deal with on a daily basis. Behind closed doors, they handle stressful investor issues, legal hassles, employee situations, and much more that they keep private. This can […]
Last time we looked at why marketing needs to pull the employee journey into the customer journey mapping process, and this week I’d like to wind that back to one other miserable process that could use a bit of marketing help. That’s right, it’s the candidate experience. If you have looked for a job any time […]
Customer journey maps are on many marketers’ to-do lists and a lucky few manage to find the time and the budget to get them done. I think they are well worth the investment, particularly when you add in the dose of reality known as the customer experience map. They’re not the same thing and here […]
Want to see a room full of marketers roll their eyes? Speak the words, “employer brand” and stand back. You might as well be lecturing teenagers about condoms. I know this because I’m good at embarrassing teenagers and I was that eye-rolling marketer seconded to an employer branding project about ten years ago. Now there […]
Margaret knew it was going to be a bad day when she arrived at work to find half her team out for a smoke in the parking lot at 9:15 (including a number of non-smokers) and the other half queued up outside her office looking worried. It seems a new timekeeping system was launched that […]
For a lot of organizations, workforce sentiment insights begin and end with the employee survey. Sure, you’ve got whatever comes up in exit interviews, plus the commentary on sites such as Glassdoor, but there’s a bit of anxiety that attends the loss of the annual survey. Fret not. I have personally gone cold turkey on the annual […]
A Harvard Business Review report found that one out of every two managers fails at accountability. In fact, accountability is one of the most universally neglected leadership behaviors today – across all functional disciplines of companies. Why is this happening? There is no one answer, but many leaders do not want to come off as […]
Poor Ian. He was supposed to be taking some time off last month, after a busy quarter designing and administering employee engagement surveys for several large organizations. But he just can’t relax, because a little like Santa, he has made his lists, checked them twice and has a high degree (+/– 3%, 97 times out […]
In a global recruitment landscape that’s facing a challenging period, there lies an opportunity for the HR and recruitment teams of small, nimble companies, to embrace innovative new ways of working. Talent volumes are low, skills are in short supply and professionals are more willing to move between roles, industries, and even countries for work. […]
Hands up if you think your company is doing a great job of internal communications. I don’t mean the daily nasty-gram about the security training; I mean the whole enchilada about mission, vision, values, goals, changes, culture and, yes, compliance training. Here’s why most organizations suck at internal communications: it’s nobody’s job. Not really. In many […]
Here comes the end of the year and with it countless executive road shows criss-crossing the country to get in front of the team at employee town hall meetings. You’ll stuff them all in a lunchroom or a foyer, maybe a sad hotel meeting room or a drafty church basement. The chairs will be a […]
HR services firm Morneau Shepell is trying to tackle some of the biggest challenges affecting the mental health of business professionals by improving the artificial intelligence capabilities of a chatbot it introduced earlier this year. Speaking at the IBM Innovate conference in Toronto on Thursday, Morneau Shepell CIO Michael Lin said the chatbot, dubbed Ava, […]
Recruiting is hard. Recruiting great leaders is even harder. Managers are arguably one of, if not the most integral function within an enterprise, and therefore investing the time and resources into finding the right talent is essential. According to a Deloitte survey, 81 percent of respondents named talent acquisition the most important challenge last year. […]
CDW and Apple are expanding their efforts to ease the deployment Mac- and iOS-based technology products into the enterprise by bringing the Apple at Work program to Canada, following its introduction in the U.S. earlier this year. Apple at Work is part of a larger initiative by the iPhone maker to demonstrate the security, ease […]
Employers may be encouraging staff to develop mindfulness on an individual level, but a startup called Kudos is offering a more communal approach with software to let peers recognize each other’s accomplishments and drive employee engagement. Kudos offers an application where employees, managers and business leaders can send thank-you notifications, celebrate notable events with awards, […]
