e-commerce strategy

4 Elements of a Successful B2B E-commerce Strategy

Business customers look quite differently at online purchasing. Their decisions are logical and practical. It all depends on which provider ticks the most checkboxes on their list, who they can trust and who can accommodate them flexibly. In order develop a successful strategy a B2B ecommerce website should concentrate on providing as much useful information […]

productivity tools

Top 7 Productivity Tools for Small Business Success

Are you an entrepreneur and worried about how to increase productivity in a short duration? Today competition has reached sky high and being highly productive is a guarantee to excel in your business. Therefore, it is pertinent to use marketing tools to beat your competitors. Web-based productivity tools provide huge benefits not just to startups […]

self publishing

Self-Publishing: Unlocking a Successful Strategy by Using Social Media

Unlike any other time in human history we have unlimited access to technology and information. At the same time, we also have a lot of resources that allow us to be that much more connected, and to exchange information with other like-minded people. What has also changed is our ability to self-publish books thanks to […]

closing gender gap

Closing the Gender Gap Requires Commitment of Both Genders

I was recently at a diversity roundtable hosted by Ryerson University’s Faculty of Science where they shared the interesting work of the Australian Human Rights Commission initiative, Male Champions of Change. The coalition of male business leaders works to leverage their influence to increase the number of female business leaders in Australia. This innovative idea struck […]

gender intelligence

Results at the Top: Using Gender Intelligence to Create Breakthrough Growth

How to Create Sustainable Change U.S. companies alone spend $8 billion a year on diversity initiatives with lackluster results. Why lackluster? If the ultimate intent is to increase the percentage of women in leadership, then the numbers, moving at glacial speed, tend to speak for themselves. The Gender Intelligence Group recently conducted a detailed study […]

big data

Organizing and Setting Up Big Data for Better Results

Information is dominating all facets of life today making it imperative for companies to understand and use relative information in their operations. It is a straightforward concept, and you should achieve it for your small or midsize company at a fair budget. However, the internet has created a platform where information is both accessed and […]

dance of the business mind

Dance of the Business Mind: Strategies to Thrive Anywhere, From the Ballroom to the Boardroom

YOUR Passion IS Your Purpose The moral of the story is this: If there’s something you’re really passionate about, you need to express it in your work. This book is an expression of the three items I am most passionate about: dance, psychology and business. When you must make business decisions or personal choices between […]

disruption

Reinvention: Accelerating Results in the Age of Disruption

Reinvention Defined We define Reinvention as: “Quantum Individual and Organizational Change Accelerated” For you and your organization to be successful, you must have the ability to change, pivot, and morph faster than the speed of the ever-changing external environment you operate within. And you must have the ability to accelerate the results that matter most […]

lingua franca

New Lingua Franca for International Business?

Lingua Franca, according to the Merriam-Webster Online Dictionary is “a common or commercial” language “among people of diverse” languages. With that definition in mind, what is the current international business Lingua Franca? English. English is the world’s commercial language. That is only natural, right? Wrong. With just some 350 million native speakers, the success and […]

licensing business model

Understanding the Licensing Business Model

Businesses do not always have to build all their products and content from scratch. Licensing provides a fantastic opportunity for businesses to collaborate with other businesses to build sophisticated products and services. Take Uber, for example. The core business of this popular ride-hailing app is to help passengers connect with cabs in their neighbourhood. To […]

monetizing data

Monetizing Data: Turning Data into Profit-Driven Strategies and Solutions

The explosion of information is accelerating. This can be seen in our everyday use of emails, online searches, text messages, blog posts, and postings on Facebook and YouTube. The amount of data being created and captured is staggering. It is flooding corporate walls and is only getting worse  as the next big explosion is already […]

web true.0

Web True.0: Why the Internet and Digital Ethnography Hold the Key to Answering the Questions That Traditional Research Can’t

In 1961 Henri Matisse’s masterpiece, “Le Bateau,” was hung in the Museum of Modern Art in New York. Since Matisse died in 1954, he was not available to see this particular piece displayed in one of the world’s most reputed and respected art institutions. Which is unfortunate when you consider that the curator of the […]