Start in the “Maker Commons,” where you can hang out on slim sofa-type benches and manipulate white board sketches on a large screen. Then, when it’s time to hunker down and work on your own, head for “the Brody” — a self-contained pod that looks similar to what you might get in first class on […]
Blockchain may be the biggest trend in IT since cloud computing, and a French startup called iExec is creating a way to bring the two closer together by using the distributed ledger technology to create a market for renting out processing power as an alternative to Amazon, Google or or Microsoft. In November, iExec released the […]
The new chief marketing officer for business software and review comparison site G2 Crowd plans to elevate its content market strategy by targeting buyers who don’t even know they’re going to want applications and services. Chicago-based G2 Crowd brought on Ryan Bonnici, most recently the senior director of global marketing at Hubspot, as its CMO […]
The Blockchain Research Institute is trying to move past controvesies around the way it communicated about its proposed faculty — as well as misrepresentations from a company led by one of its co-founders — and focus businesses on how to take strategic advantage of the distributed technology. Executives from large business and several governments converged […]
The content they create may have little in common with the Avengers, Star Wars or Doctor Strange, but a LinkedIn executive told Content Marketing World 2017 that Disney’s approach to hit movies could help B2B firms improve their thought leadership strategy. In a Thursday session at the conference, which is taking place in Cleveland this […]
Microsoft’s CMO wants to develop a common customer identification system that would allow B2B marketers to log on to software applications from almost any vendor and ease the process of analyzing the work they do. During the closing keynote of Uberflip’s The Content Experience in Toronto on Wednesday, Grad Conn showed a screenshot of all […]
Most B2B technology companies are trying to make their products smarter with artificial intelligence. Really Simple Systems just wants them to be easier. The company this week released Version 5 of its cloud-based customer relationship management (CRM) system. Aimed at small and medium-sized businesses (SMBs), Version 5’s latest features include drag and drop customisation, a […]
Digital technology is impacting everything on a global scale, from stem cells to outer space. Organizations that adopt and implement digital transformation (DX) strategies, and digital maturity models are already experiencing profound changes in the way they do business and how they are perceived on the international stage. Early adopters and ambassadors of DX are […]
2016 was a year less of personality-driven change, and more a year of big sea changes across industries. It was the year a lot of new B2B tech that has been hyped for years (analytics, B2B FinTech, MarTech) got real, the year big data got a little less big and the Internet of things exploded […]
North America to Remain the Most Profitable Market Microsoft Corporation accounted for a turnover in excess of US$ 93 Bn in 2015, with its latest bridge application tool “HockeyApp” launched in August 2016 gaining immense popularity amongst users. Adobe Systems Incorporated, Yahoo! Inc. (Flurry Analytics), International Business Machine Corporation (IBM), Tune, Inc., Google Inc. (Alphabet Inc.), Amazon Web Services, […]
1. IBM’s World of Watson event demonstrated how central the AI engine is to the future of the business and where IBM sees the world going. Impressive to watch CEO Rometty charting a risky course that is simultaneously another big leap from their current incarnation, and clearly starting to generate results. Will Watson as a […]
The Presidential Debate Is Trump the pro business candidate? Should anyone be looking at Trump as a viable candidate? Well, many are. CNN Reports Twitter + Microsoft Not in love with this engagement. Please call Marc Anddeessen just buy it and let it be what it is supposed to be, a postal service for people […]
We’re back! After a brief hiatus we’re up and ready to talk all about B2B mobile and apps. From Microsoft’s blockbuster acquisition of LinkedIn to surging B2B mobile ad spending, sophisticating ordering apps, “must-have” apps and more, here’s an easy-to-read roundup of what’s trending on Twitter and other social sites in the past seven days. […]
This morning, Microsoft announced its acquisition of LinkedIn. Microsoft will buy the social networking company for $26.2 Billion, valuing the LNKD stock at $196 – almost 50% higher than its closing price on Friday. Didn’t see the merger coming? You’re not alone. No one knew – even senior employees learned of it this morning and […]
It is up to Jim Norton, AOL’s global head of media sales, to train more than 600 new employees on AOL’s ad-tech stack. This includes one area that most of them have minuscule experience in: programmatic. This is just part of AOL’s recent majority takeover of Microsoft’s digital advertising business. In June, the two companies […]
Microsoft is thinking about making a play to buy Salesforce, according to Bloomberg. The computing giant is reportedly evaluating a bid to offer to Salesforce for a potential acquisition, after the cloud service company was approached by another would-be buyer, the Bloomberg report states. Salesforce’s options “could include rebuffing any buyer, or working out a […]
Microsoft’s marketing chief confirmed at the company’s Convergence conference yesterday that the Internet Explorer web browser brand will be killed off with Windows 10 and replaced with the company’s new “Project Spartan.” Although not many expected the Internet Explorer name to be retained for Windows 10, its death has now been confirmed. The old web […]
The enterprise collaboration space is hot. Recently, cloud file-sharing company Box has started trading publicly on the New York Stock, debuting at $20.20 per share. Interestingly, the company is trading much as 77 percent above its IPO price. Box offers companies cloud-based storage services, make it easy to share documents with your team or your […]
Virtual reality is well known for its uses within the gaming community — but the business community is realizing the many doors VR can open, too. The software came most prominently into the public eye with Oculus Rift, an affordable piece of hardware with cutting-edge capabilities. The device is, physically, little more than a headset with motion sensors […]
Holograms feels so 80s but now they are enjoying a resurgence thanks to Microsoft’s Windows 10 announcement Wednesday. The tech giant unveiled a headset that will allow users to interact with holographic images, so they can play video games and build 3-D models, for instance. A wireless see-through headset, Microsoft HoloLens can continue to see the physical environment around the wearers, […]
