artificial intelligence buzzword

Artificial Intelligence Isn’t Just a Buzzword

There’s a common misconception that I keep hearing when it comes to artificial intelligence (AI) implementation in marketing and sales. It often comes across that companies are expected to implement AI in-house. But that’s not the case at all. Your typical B2B marketing and sales organization can’t buy AI, but they can access AI-powered services. […]

emotion in ai

Technology can’t replace the emotional aspects needed in creative content and leadership

You’ve seen the news, and you know that technology is taking people’s jobs at factories, fast food restaurants, and more. Is your B2B career next? According to McKinsey Global Institute’s latest report, “Jobs lost, jobs gained: Workforce transitions in a time of automation”: “Automation and AI will lift productivity and economic growth, but millions of […]

blockchain technology

Blockchain Technology: A Primer for Organizations and Professionals

Recently, I was speaking at a Blockchain Meetup of over 500 attendees in Toronto. Several speakers remarked that living in the Blockchain space was like being in 1985 during the Internet’s early days. And another speaker noted that we are now in 1989, relative to the Internet era. “Wow,” I remarked, “we’ve grown four years […]

closing technology skills gap

Redefining the Way We Learn: Closing the Technology Skills Gap

Today’s successful marketing programs are driven by technology, and the rate of change and speed of innovation is accelerating. To keep up, and stay ahead of the competition, you need talent that can help you make the most of data, move faster, and create engaging customer experience. But how do you know what skills gaps […]

ITAC

Public Sector Dominates ITAC Ingenious Awards Nominees

Celebration of Excellence in the Use of Information and Communication Technology ITAC released its annual nominees for innovation in Canadian technology today. The list was dominated by high profile public sector projects like Navcan l’s iSign and healthcare programs including a First Nations solution. Fintech made an appearance with Moneris’ new API solution and Tangerine’s […]

Domino’s unveils the ultimate pizza delivery vehicle

Using crowd-sourcing, one pizza company solved the problem of designing the perfect delivery vehicle, one with a warming oven built-in that brings the pizza fresh to a customer’s door at just the perfect temperature. Ann Arbor, Michigan-based Domino’s Pizza, with help from Local Motors, a Phoenix, Arizona-based automotive firm that uses crowd-sourcing for brainstorming new […]

Why B2B firms have shifted toward rich omnichannel experiences [Sponsor Content]

This article is part of the SAP Sponsored Content Series. To download the full report (registration required) cited in this article, click here. The path to making purchases is no longer flowing in one direction. Very few customers do all their research and shopping at the point of purchase. Instead, most people turn to social media, websites, magazines […]