B2B Trending Conversations: B2B Mobile & Apps

We’re back! After a brief hiatus we’re up and ready to talk all about B2B mobile and apps. From Microsoft’s blockbuster acquisition of LinkedIn to surging B2B mobile ad spending, sophisticating ordering apps, “must-have” apps and more, here’s an easy-to-read roundup of what’s trending on Twitter and other social sites in the past seven days. […]

Podcast Recappers: How to live-tweet an event like a pro

On this week’s edition of Podcast Recappers we look at an episode of Marketing Nerds, published by Search Engine Journal. Hosted by SEJ Executive Editor Kelsey Jones, Episode #43 features Social Hospitality founder and former SEJ Social Media Manager Debbie Miller, and focuses on social media strategies during events. Specifically, we learn how to live-tweet an […]

App of the Month: Chartcube makes data accessible, collaborative

Chartcube, a new app gaining a lot of notoriety in the tech world lately, may have fixed a persistent problem which other vendors like SlideShare, SlideRocket and Prezi could not: making Excel and PowerPoint work for a mobile world. B2B News Network, in a new regular column highlighting intriguing apps, explains what Chartcube is about, who […]

Report: B2B marketers view mobile as ‘crucial enabler’ for sales

Salesforce recently released its 2015 State of B2B Marketing Report which highlighted several B2B marketing trends, including a substantial section dedicated to mobile. The survey found 60 percent of B2B marketers believe mobile is a “crucial enabler” and conduit of their overall sales. If the survey results are any indicator, mobile will become an even […]

Canadian advertisers harnessing power of mobile video

Canadian advertisers are continuing to expand their video strategies at a rapid rate. Advertisers in Canada are using a variety of platforms, including mobile video, which is growing at an immense rate, says a new study. Last week, Videology, a software provider for converged TV and video advertising, released a report titled “First Quarter Canada Video […]