10 ways to boost your mobile battery

For workshifting employees and telecommute professionals, extending a mobile device’s battery can be a matter of life or death of a long file. The demand for juice has immensely expanded, particularly as data networks get faster, apps overcrowd the homescreen, and our lifestyles depend more on smartphones and tablets. We know your eyes are constantly wandering […]

Your guide to mobile responsive design for 2015

Businesses large and small are coming to grips with a new reality of digital marketing: more web visits are coming via mobile devices rather than laptops. Due to this trend, mobile commerce sales are predicted to increase by 32.2 percent in 2015, according to eMarketer. As a reaction, marketers have begun migrating their sites to a framework that accommodates […]

The B2BNN guide for maximizing your mobile memory

In today’s hyper-connected business world, busy executives are spending increasing amounts of time away from their desks and on the road. That means they’re using their computers less and relying more and more upon increasingly powerful smartphones and tablets. All mobile devices, whether iOS or Android, have limits to the amount of data they can store. […]

Will Apple iAd finally click with B2B mobile advertising?

Mobile advertising is full of oddly incongruent trends. Consider, for example, how time spent on mobile is growing fast, up 23 percent in 2014, as adults devote less attention to other media. But mobile ad spending has lagged far behind. According to eMarketer, major media ad spending on mobile in the U.S. was just 7¢ for every hour that an adult spends on mobile, in […]

Investing in e-commerce? Better make it mobile

It seems that B2B suppliers have noticed that it’s almost 2015 and hey, wouldn’t you know it, the whole buying-online fad is probably here to stay. A recent report by Forrester Consulting suggests that B2B is getting serious about e-commerce: 80 percent or more of online B2B sellers are planning to invest in, implement, or upgrade their e-commerce platform within […]