Salesforce-Google

Dreamforce 2017: A debrief on what the Salesforce-Google partnership really means

It will be well into next year before the fruits of a Salesforce-Google partnership will be realized, but the company used its annual Dreamforce conference last week to show how working with Google will create a dynamic marriage between its customer relationship management tools and the search engine giant’s strength in online advertising analytics. Google has […]

lead gen, blogging

B2B Trending Conversations: Lead Gen, Blogging, and the Evolution of Digital Marketing

Welcome back to B2B Trending Conversations, our weekly roundup of what’s trending on Twitter, LinkedIn and other leading social platforms in the B2B space. Whether you’re interested in improving your company’s lead generation, increasing your B2B blog traffic or finishing the sales year like a champ, you’ll find links to timely articles and posts to […]

lead demand snapchat

To Snapchat or Not To Snapchat, and Other B2B Trending Conversations

It’s time for another edition of B2B Trending Conversations, wherein we sift and sort through social networks and blogs to bring you the best of what’s buzzing in the B2B space for the week. This week, we’ll explore how inbound marketing can boost lead generation, we’ll weigh whether demand gen or brand building is more […]

About Us

Your family and friends may not understand what you do for a living, and they may never have heard of your company. But that’s okay, because we know who you are. We know why the work you do is important. And we can tell you a lot about many other companies of a similar size, […]